If you’re considering a career in life coaching, then now may just be the perfect time to kick it off. Demand is growing rapidly in this previously little-known field and now might just be the best time to embark into it. There are plenty of great life coaching courses and resources available online that you can learn more about this career choice from.
So, why has visiting a life coach become increasingly common over the last few years?
Simply put, the hectic and busy lifestyles that many of us now live has lead to us seek out a life coach.
As our lives are becoming more and more hectic and complex, we may find ourselves needing that extra bit of advice or guidance to help us get by. It is difficult to decide what to prioritise when we find ourselves being pulled in so many different directions. Sometimes turning to a friend means that you don’t receive unbiased or objective advice. Visiting a life coach can help as they will ask you to define your goals and help you focus on creating a clear path to achieve them. If you’d like to be the one helping people achieve their focus, there are plenty of life coaching courses that you can look into online.
How many life coaches are really out there?
According to the International Coach Federation (a professional organisation of personal and business life coaches), there were only around 1500 life coach members in 1999. By the year 2013, this had risen to well over 17000 coaches across a total of 34 countries.
Many of the life coaches are focussed on specific life areas, as that helps them find clients with specific needs. For instance, you can find a life coach that focuses solely on dating, or health, or business, among other niches. If you are having trouble identifying a niche to focus on, explore the wide range of life coaching courses online to help narrow your focus.
What are the perks of being a life coach?
Being a life coach is probably one of the most rewarding jobs out there. What’s more, you can complete work on your own terms and essentially be your own boss. You will set your own fees and decide your own working hours. And best of all, you get to help people improve their lives!
How easy or difficult is it to become a life coach?
Becoming a life coach is not a particularly difficult task. There are no real barriers to entry or official qualifications/specific life coaching courses required. However, getting clients is not easy as you have to constantly be pitching and selling yourself. It can also be difficult to provide proof of your skills and evidence of success with past clients. How would a potential client really know whether you have successfully improved a past client’s life? It can be a difficult thing to measure.
The most important measure of success is how much you are helping people gain the strength to overcome their problems themselves. Even just getting them to identify their problems in the first place is an achievement. Gathering client testimonials is a great way of establishing credibility around your services.
Will official certification help?
Even though no official qualifications are required to become a life coach, certification can certainly help you gain clients. It gives you an air of credibility and professionalism that can make your clients feel more comfortable. Also, the growing demand for life coaches means that the field will get more and more competitive, and getting certified will help you stand out.
Other than credibility, you will find that you can gain a lot of valuable insight from life coaching courses. Even though becoming a great life coach is dependent on possessing a core interpersonal skill set, studying anything in depth can only help you improve your skills. Consider gaining that additional training even if you find that you have enough clients. You will only be able to use the knowledge to help serve them better, or using new methods that you hadn’t previously thought of.
Even if you have been in the profession for many years, additional training and development is always a useful thing to embark upon. Develop yourself with life coaching courses, so you can help your clients develop themselves better.
Who can resist nail art?! Gone are the days when the only choice was one plain colour. The options are many and varied from exquisitely detailed artwork to glitter finishes and ombre colours. There is nail polish sensitive to changes in heat too. All of this combines to give an impressive and must-have product. With its popularity showing no signs of slowing anytime soon, beauty courses are a great way to get started in the nail art world. But why is it becoming such a lucrative career choice?
The Current Nail Art Market – Supply & Demand
Some beauty fads come and go with remarkable pace but nail art is bucking that trend. And there are statistics to prove it.
Well-known market research giants Technavio have analysed the current market and taking lessons from the past, they are estimating that the growth of the nail art market, along with other nail services, will continue to grow. They predict this pace to be at 3.74% a year until at least 2019. They predict it will keep growing for reasons we shall look at detail but, if you think this is a small amount of growth, you need to appreciate the money behind the percentage.
UK sales within the beauty industry topped £4 billion for the first time this year, with the average person spending £342 per annum on professional services, including nail care services. As a nail technician, you could have a slice of this market as the 3.74% annual growth now seems much more lucrative.
What is Behind Nail Art Popularity?
Nail art is popular for many reasons and again, market analysts have identified the main driving factors in the popularity of nail care services and nail art…
» It is an ‘affordable indulgence’
Since the collapse of Barings Bank in 2008, the age of austerity has been firmly upon us. The country was plunged into a deep recession and thus, household budgets and personal incomes were squeezed. To survive, people cut back on ‘luxury’ items. Whereas once they would have enjoyed a massage along with other treatments on a monthly basis, people now saw these as a luxury – and thus, no longer essential.
But, this doesn’t mean that we stopped all personal grooming services we just did them in another way. In other words, we looked for other ways to look good and feel good about ourselves but looked for beauty therapies and treatments that were less expensive.
Nail art, along with other professional services, was a great replacement. It was a means of pampering and relaxing but without the hefty price tag. And it was something that you could do for yourself. At the same time as household budgets were squeezed, there was an increase in the sale of nail polish.
The basis for nail art becoming a must-have treatment was laid.
» Product innovation made is even more popular
Block colours are all well and good but the beauty industry, with the help of refined technologies and manufacturing techniques, created a plethora of products that are simply stunning.
From ombre colours to crackle glaze nail polishes, the nail polish products available to use at home and for professional beauticians increased. And education kept pace with beautician courses offers specialist modules and units of working with the new and growing range of nail polish products.
» Growth in Nail Art Courses
A significant drive for growth alongside it being an affordable indulgence and the new innovative products were the number of high street nail bars where clients could have their nails manicured, with or without nail art, quickly and cheaply.
But, as the economy has recovered, so too did household incomes but the passion for nail art has not declined. Over the last few years, we have seen an increase in the delicacy, the detail and the creativity behind nail art. From 3-D ‘scenes’ in nails to piercings of the nail tip to amazing colours and artistry, nail art is one of the most popular modules on beautician courses.
Of course, photo-rich social media allow designs to be shared and thus refined and copied. And with celebrity endorsements also rife, it is no wonder that nail art is as popular as it is. The results although spectacular and temporary, perfect for when you need a pick me up or for a special occasion.
Nail Art is a Skill in Demand!
People love nail art and with the possibility of significant market growth over the coming years, why wouldn’t you want to take advantage and offer your own professional nail services?