Course Description
The information provided will support workers with their career development, will improve self-confidence and ensure that they are prepared to meet the needs of their internal and external customers. For the employer it should help to ensure that employees are taking care of the customers of the business, thereby increasing customer satisfaction and retention and reducing complaints.
Aim
The Aim of this Training is to identify the principles and practice of effective customer service and the ways in which these can be used to enhance the customer service experience in most customer focused situations.
Objectives:
1.Identify customers and describe the importance of effective customer service
2.Describe the principles of effective customer service and the legislation relating to it
3.Explain how to meet customers’ needs and respond to their special requests
4.Describe the individual needs of customers and the actions required to meet them
Summary of Content:
Understanding Customers and Customer Service
- What is a customer?
- When you are a customer
- What customers expect
- Who are your customers?
- External and internal customers
- The need for exceptional customer service
- Representing the organisation
- Supporting internal customers
- Helping your organisation to meets its objectives
- Being the Best
- Benefits of Good Customer
The Principles of Effective Customer Service
- Being prepared
- Appearance and behaviour
- Making contact with customers
- Effective communication
- Making the customers’ needs the priority
- Keeping promises
- Exceeding expectations
- Courtesy
- Customers and the law
- Understanding customer legislation
- The laws that affect the service that you provide
- Ensuring the health and safety of customers
- Restricted goods and services
- Keeping customer service records
- The need for confidentiality
- Why customers complain
- The complaints procedure of the organisation
- Understanding customers’ complaints
- Taking action to resolve complaints
- Using complaints to develop relationships with customers
- Using complaints as an opportunity to make improvements
Providing a Service to Customers
- Finding out about the customer’s needs
- Checking own understanding
- Sources of information and advice
- Giving information and advice
- Providing sensitive information
- Checking the customers’ understanding of information provided
- Providing the required products and service
- Additional services
- Benefit for the customer and the organisation
- Collecting information about customers’ needs
Meeting Customers’ Individual Needs
- Types of individual needs
- Disability awareness
- Recognising customers’ individual needs
- Effective communication with customers’ who have difficulties with usual communication methods
- Responding to customers’ individual needs
Previous Knowledge Required
Not Applicable
Support
Self Study Materials Only
Assessment
Not Applicable
Modules
Awarding Body
Not Applicable